Case study
99Bitcoins discovered and monetized high-ranking keywords that were generating traffic but no affiliate revenue — turning overlooked search positions into a significant new income stream with Keyword.com.
99Bitcoins is one of the web's most popular Bitcoin education platforms, providing tutorials, guides, and reviews for beginners entering the crypto space. The site generates revenue primarily through affiliate partnerships with cryptocurrency exchanges, making search visibility directly tied to business performance.
Before using Keyword.com, the 99Bitcoins team was manually tracking only a small number of keywords. With hundreds of pages on the site, this approach left vast swathes of content unmonitored. The team had no way of knowing which pages were ranking well but failing to generate affiliate income — meaning they were leaving money on the table without realising it.
Keyword.com's intuitive dashboard gave the 99Bitcoins team a clear, comprehensive view of their rankings across desktop and mobile, and across different regions. The ability to differentiate between desktop and mobile rankings was particularly valuable, as was the ease of adding large numbers of keywords without friction. The platform quickly became the central hub for all SEO activity.
By expanding keyword tracking with Keyword.com, the 99Bitcoins team uncovered pages that were ranking well for high-intent queries but had no affiliate links or monetization in place. These discoveries led directly to new affiliate revenue — pages that had been invisible in their old tracking setup were now generating income. Keyword.com became an indispensable part of daily SEO operations, serving as the homepage for all organic search work.
It's kind of like my homepage for my SEO efforts.
The keyword rank tracker
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